The insurance adjuster who shows up after storm damage is not on your side. That is not a cynical take. Adjusters work for the carrier. Their job is to assess the claim accurately according to the policy. The problem: "accurate" often depends on what they can see and what is already in the file. Florida's 2022 insurance reforms raised the documentation bar further. Homeowners who understand what not to say, and what to have ready, walk away with significantly better outcomes.
"It's probably not that bad"
The single most common self-defeating statement a homeowner makes to an adjuster.
Florida adjusters are trained to document damage from what they observe. If you minimize the visible damage verbally, you have essentially told them the claim scope is smaller than it is. That framing ends up in the file before the adjuster has even finished the inspection.
Never estimate severity out loud before the adjuster has done their own inspection. Let the documentation speak. Your job during the visit is to provide access, not analysis.
"I think it happened during [specific storm]" when you are not certain
Timing matters to the carrier. Claims tied to a specific named storm have specific deadlines and specific coverage rules. Claims not tied to a named storm are handled differently. The two tracks are not interchangeable, and guessing wrong can create problems that are difficult to unwind.
If you are not certain which storm caused the damage, do not guess. Say: "I noticed the damage and I want it documented and assessed." Let the contractor and the adjuster determine causation from the physical evidence on the roof. Speculation about cause that turns out to be wrong gives the carrier an opening to dispute the claim on those grounds alone.
"I'll take whatever you offer"
Never agree to a settlement amount during the adjuster's visit. The adjuster writes an estimate. You review it against your contractor's written scope. Only then do you decide whether the offer is fair.
Common gaps between adjuster estimates and actual contractor scope: missing code-upgrade line items (Florida's 25% rule can trigger a full code-compliant replacement), low material grade allowances, and missing line items for drip edge, valley metal, or underlayment replacement.
You have time to review the estimate. Under Florida Statute 627.70132, you have one year from the date of loss to file the initial claim for hurricane or windstorm damage, and 18 months to file supplemental or reopened claims. There is no need to decide anything on the day of the adjuster visit.
Signing an Assignment of Benefits on the spot
Florida Statute 627.7152, substantially reformed under SB 2-A (December 2022 special session) and further revised in 2023, effectively eliminated Assignment of Benefits arrangements in residential property insurance. A roofing contractor taking an AOB from a Florida homeowner on a property insurance claim cannot enforce it against the carrier under current law.
If any contractor hands you an AOB contract before the inspection is even complete, that is a red flag. An AOB also complicates your claim legally and removes your control over what gets filed with the carrier. You are the policyholder. The claim goes through you, not through a contractor who has taken over your rights to the payout.
"The contractor will handle everything with insurance from here"
A roofing contractor is not a public adjuster. Florida licenses public adjusters separately under Florida Statute 626.854. Only a licensed public adjuster can legally negotiate or advocate with the carrier on your behalf.
A contractor can provide documentation, walk the roof with the adjuster, and answer technical questions about the damage. That is where their legal role ends. Telling the adjuster the contractor will "handle everything" signals confusion about who is the claimant and can create delays while the carrier sorts out who they are supposed to be communicating with.
"I haven't had any leaks inside yet"
Storm damage to a Florida roof does not always produce interior leaks immediately. Lifted shingles, cracked flashing, or compromised underlayment can exist for weeks before water finds a path through the roof deck and into the living space.
"No leaks yet" does not mean no damage. Do not volunteer this statement. It will be noted in the file and can be used later to argue the damage was not severe enough to warrant the full claim scope. Document the exterior damage thoroughly and let the physical evidence stand on its own.
Letting the filing deadline pass
Florida Statute 627.70132, enacted under SB 2-A in December 2022, set a one-year window from the date of loss for the initial claim on hurricane or windstorm damage. Supplemental or reopened claims have an 18-month window. These deadlines replaced the older two-year and three-year windows that were in place before the 2022 reforms.
If you are approaching either deadline, the priority is getting written notice to the carrier before the documentation package is complete. File the notice first, finish the paperwork second. Missing the deadline gives the carrier grounds to deny the claim on procedure alone, regardless of how legitimate the underlying damage is.
What to do before the adjuster arrives
The steps you take before the adjuster shows up matter as much as what you say during the visit.
- Call a licensed roofing contractor for an independent inspection before the adjuster comes. Get drone photos, close-up damage photos, and a written scope of what needs to be repaired or replaced.
- Give the adjuster a copy of the photo report when they arrive. Starting the visit with documentation in hand shifts the conversation from discovery to confirmation.
- Ask the contractor to be present on the roof with you when the adjuster visits. Walking the damage together, with documentation already in hand, is the single biggest factor in claims settling close to the actual scope.
- Do not clean up or move debris before the adjuster has documented the scene. Debris and displaced materials often provide the clearest physical evidence of how the damage occurred and how severe the event was.
Coastline provides free drone inspection, written scope, and adjuster-meeting attendance on active insurance claims in Manatee County and Bradenton. Call before the adjuster arrives, not after.
The difference between a contractor and a public adjuster
These three roles are distinct. Confusing them creates problems at every stage of a claim.
- Contractor (licensed under Florida Statute 489): provides inspection, documentation, and repair or replacement work. Cannot negotiate with your carrier on your behalf.
- Public adjuster (licensed under Florida Statute 626.854): licensed to negotiate and advocate with the carrier on the homeowner's behalf, typically for a percentage of the settlement. Cannot perform the physical repair work.
- Attorney: licensed to represent the homeowner if the dispute heads toward litigation or bad-faith proceedings.
You may need all three at different points in a complicated claim. They have different roles, different licenses, and different legal authority. A contractor who tells you they can "handle the insurance side" is either confused about their legal authority or is not being straight with you.
Have a claim pending in Manatee County or Bradenton?
Coastline provides free drone inspection, written scope, and adjuster meeting attendance on active insurance claims. Call before the adjuster arrives.
Sources
- Florida Statute 627.70132: Storm damage claim deadlines (flsenate.gov) (opens in new tab)
- Florida Statute 627.7152: Assignment of Benefits restrictions (flsenate.gov) (opens in new tab)
- Florida Statute 626.854: Public adjuster licensing and authority (flsenate.gov) (opens in new tab)
- Florida SB 2-A (December 2022 special session): Property insurance reform including AOB elimination and revised claim deadlines (flsenate.gov) (opens in new tab)
- Florida Statute 489: Contractor licensing requirements (flsenate.gov) (opens in new tab)